Now and Then: New Tech and Established Artists
When: Wednesday March 12th. 3:30pm Austin Convention Center Room 17 A
Who: Rynda Laurel, Jeffrey Jampol, Jason Feinberg, Nick Lippman, James Blades
SXSW: : http://schedule.sxsw.com/2014/events/event_MP24583
Artists, managers and marketers embrace and seek out new technologies, social media strategies and online marketing campaigns to catapult their artists into the now. With the resurgence of legacy artists online, reunions galore and the 90’s being considered “classic” there is a movement towards reactivating, reuniting and reinvigorating fanbases. Yes, there are “built in” fans out there, but how do you find them? How do you engage them? How do you keep them coming back? There are strategic steps to this process based on the psycho-graphics of the fan and their relationship with technology.
HOPE TO SEE YOU THERE!
@Rynda @JJampol @JasonFeinberg @MrLippman @JamesBlades
#TechAnR #SXSW #SXSW2014